Reason #1: Fun D. Mental feels it is important to do our part in maintaining as healthy a planet as possible; not only for our benefit but for the benefit of our children and future generations.
Reason #2: Comfort! Because organic cotton is not sprayed with harsh, poisonous chemicals, the cotton remains noticeably softer which translates into a more comfortable t-shirt. Comfort is also why we chose combed, ring spun cotton. Both of those processes (Combing and Ring Spinning) create higher quality, more comfortable apparel. See About Our Shirts.